Jasmin Chavez Cruz is a bold and visionary coalition-builder, external affairs leader, and advocacy strategist driving change at the intersection of people, policy, and purpose. With a proven track record at the highest levels of government, she has spearheaded transformative initiatives that cultivate inclusive leadership pipelines, mobilize diverse stakeholders, and drive policies that uplift and empower underserved communities.
As an Associate Director at the White House, Jasmin Chavez Cruz led outreach and recruitment for the White House Internship Program, building a diverse and high-impact pipeline of future public servants. Prior to this role, she served at the U.S. Department of Education, where she helped shape high-profile external engagement efforts, crafted strategic messaging, and worked closely with senior leaders across federal agencies. Jasmin has a strong track record of cultivating partnerships with government entities, nonprofits, and advocacy organizations to elevate underrepresented voices and advance policy solutions in education and technology. Her leadership extends beyond the federal government, she has mobilized grassroots movements as State Director of Virginia LULAC, driven major coalition-building initiatives, and served as a trusted advisor in public affairs and policy communications.
A sought-after speaker and thought leader, Jasmin has delivered keynote addresses and moderated discussions at national conferences, uplifting the importance of external affairs, equitable policies, and coalition-driven impact. She is passionate about bridging communities and policy and leveraging her expertise to build powerful networks that drive lasting systemic change.
MORE ABOUT JASMIN’S PERSONAL STORY
Born in El Salvador and raised in Falls Church, Virginia, Jasmin grew up in a low-income, predominantly immigrant community. At the age of 14, she began organizing her community, a passion that has driven her ever since. Throughout her career, Jasmin has been committed to empowering immigrant and low-income communities, building Latino political power, and advocating for issues vital to the Latino community.
Jasmin has made significant contributions to her community in Virginia, notably serving as the State Director for the Virginia League of United Latin American Citizens (LULAC) from 2020 to 2023. She has also worked as the Latino Outreach & Political Director for Victoria Virasingh’s congressional campaign in 2022 and chaired the Virginia Todos Con Biden Youth Committee in 2020.
Jasmin holds a bachelor’s degree in Political Science and Spanish from McDaniel College. She aspires to establish a foundation in Virginia that supports low-income immigrants and has plans to run for elected office in the future.